The Contemporary
Jewish Museum
I started the CJM’s design team, centralizing exhibition, marketing, publishing, and digital design into a single business unit. Dusting off a neglected Pentagram-made brand, I reinvigerated the brand with a new color and layout approach that added a coherent contemporary look to this thoughtful and innovative arts institution.
![](https://freight.cargo.site/t/original/i/3dfd02a2924a0d1f123e8ded113b4a5c379d9d12f2cb8729d6d06a9d4a14eeba/CJM_BoundToBe_3-2015_01.jpg)
![](https://freight.cargo.site/t/original/i/3d66a3ac29ae29f1eb10bfff304bf5c3ab69e8aa432f33ec3aa01c07f02f081f/CJM_BoundToBe_3-2015_46.jpg)
![](https://freight.cargo.site/t/original/i/94a049e1343f15f7cae0d3ff1121ab69c1fd5f80a42cf351170772a88662a304/CJM_BoundToBe_3-2015_33.jpg)
![](https://freight.cargo.site/t/original/i/80b38f0d8ed43aba77e7062a4c6d4778aa7b5ce5156828d698800671c157d135/CJM_BoundToBe_3-2015_18.jpg)
![](https://freight.cargo.site/t/original/i/77a30a36ee456ffce689b970004d9b3a35aec4c7f3164ecd870a2785cd9aedce/cjm_mobile_iphone_mockup.jpg)
![](https://freight.cargo.site/t/original/i/af889897ad3bbb93cf8d8567ba9ad8bb912404b18b3bb27d0b5a842f835040f3/cjm_mobile_ipad_mockup.jpg)
![](https://freight.cargo.site/t/original/i/e1cd30a4fe123988e63279551665c274a0952b74f00d0a3b515b3cc8d9d461eb/CJM_Seibold_2014.09.jpg)
![](https://freight.cargo.site/t/original/i/663a96478da872deac35f3fddf6e18e0ec1ad91b7e075480568eaca49381ce8c/CJM_Seibold_2014.40.jpg)
![](https://freight.cargo.site/t/original/i/69b392d795a7cb4582702c89a14b4848e1bac2c2aada8f49f694c95dd1c07839/CJM_InThatCase_2014-2.jpg)